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How Do Blogs Help SEO

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Blogs and SEO

If you want to get found on the internet, search engine optimization is a must. You need to learn how to do it and apply the methods to your website.

Search engines like Google love blogs and there are lots of benefits to using blogs for the purpose of SEO.

Below, I will point out some of the ways blogs help SEO both in having a blog and using other people's blogs to your advantage.

Benefits of SEO

Search engine optimization has its benefits. Here are some of them:

  1. Proper search engine optimization leads to high rankings for your desired keyword phrase which means more traffic to your website. More traffic means you can make more money from your efforts.
  2. Having high rankings and high Pagerank leads to more trust. People are willing to trust the websites that rank on the first pages of a search engine more than those with lower rankings.
  3. Higher rankings means you have a better chance of getting linked to from other websites without having to ask which in turn increases the strength of your site's optimization.

How Having a Blog is Good For SEO

Search engines love blogs because they're constantly updated. Google in particular loves fresh content which may come in the form of a blog post and if your blog is comment enabled like most blogs are, this is also a point for getting fresh content also.

So if you have a static website, you need to add a blog for added SEO benefits. Here are some of the ways in which a blog can help SEO.

  • Each new post that you add to your blog is a new gateway for visitors to enter your website. Once you target a new search term, keywords that are present in the title and body of your blog post will help you get found in the search engines by persons making searches.

    This is why you need to constantly update your site and blogs are great for doing so.
  • You comments section as mentioned before is very important. When users add comments, they're adding content and additional keywords related to the discussion that can get you found for other queries you may not have knowingly optimized for.

    When I check my stats sometimes, I have some odd queries that I find were present only in the comments section of a particular article.
  • Blogs help get your site backlinks. As you add new posts, you're providing the opportunity for your site to get more backlinks. Many popular blogs can get thousands of backlinks with each new post a lot of times without asking.

    In addition, when you add new posts all the pages that are linked from the header, footer and sidebar each get one brand new backlinks so each new posts helps build your SEO power.
  • Blogs give your website legs. Having the RSS feature helps your blogs content to get syndicated (spread) internet wide which in turn can give you more backlinks.

Using Other People's Blogs for SEO

Just as having a blog can help with your site's SEO, you can also take advantage of other people's blogs.

Here are just a few ways you can extract SEO benefits from other people's blogs.

  • Commenting on other blogs can get you links to your website if you fill out the website field. It's important though that you don't look like a spammer when commenting. Some people will comment with "Nice post. Thanks." or some other short meaningless text. This would only get your comment deleted.

    Instead you should add value to the post so that your comment gets posted.
  • Getting a link in the content of a post from another blog can be helpful. You would get a backlink and if that post becomes popular and a lot of links are built to it then it may get a high PageRank. With that post getting a high PageRank, you can be passed some link juice that could boost your own webpage's PageRank and rankings in the search engine.

    You can use my Wordpress based article directory to get backlinks to your website by posting your own articles and adding your links.
  • Getting a blogroll, sidebar or footer link from another blog can add hundreds or thousands of backlinks depending on how many posts/pages are on that blog, that can boost your website's rankings. This is kinda difficult but if you have a great blog then you can probably ask a blogging friend to link to you in their blogroll in exchange for a link back.

These are just some of the ways in which blogs can help your search engine optimization in either owning the blog or using other people's blogs to your advantage.

Maybe there are others that I've missed. Please don't hesitate to point them out or ask about a specific method in the comments.

Finally, if you need a link building and marketing strategy that is easy to apply to your business, I highly recommend the One Week Marketing action plan by PotPieGirl.

Comments

Smart SEO Techniques 17 months ago

A nice lens there KP, A lot of people gain of SEO benefits for their blogs with the URL they choose. Though I hear even that may soon become obsolete as big G looks into the weight given to exact match URL's.

Guest posts are another way to leverage SEO from a blog - Maybe us 2 should look into that!

Spankboy 17 months ago

Thank you sooo much this hub has really helped me!

Muneeb10 17 months ago

Nice hub : ), full of information!

Thanks

Muneeb

Blair Stover 17 months ago

Very helpful hub! Blogs are important when it comes to SEO so make sure you updated them with new posts regularly. I personally like the ease of a Wordpress blog, but there are other ones out there such as Joomla.

Submit Cube 13 months ago

Very useful hub.I think that this hub will be very helpfull to all others who visit this hub.

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Sun Pen 50 13 months ago

Useful information. I think using blogger to have a blog for each of the categories you have in hubpages will draw lot of visitors. thanks for sharing!

tiaongkid09 11 months ago

very helpful information especially for beginners like me..thanks..

Brand 5 months ago

Great info on blogging, I've been doing alot lately and just questioned myself if I'm wasting my time, according to this post I'm not. Here are a couple of blogs to look at:

www.brand-llc.com

www.brandroofing.com

wageday loans 2 months ago

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http://www.paydayloanloans.com

hansfalli 3 weeks ago

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